introducing CHART / connecting healthcare and reshaping tomorrow Branding Studies2_Page_1Branding Studies2_Page_2Branding Studies2_Page_3Branding Studies2_Page_4Branding Studies2_Page_5

morgan, brittany, and i  went with the design that reveals connections between different entities; blurring the communication gap between doctors and their patients. the layers also reference the classic way of filing stacks of medical records. for colors we needed a scheme that was soothing, approachable, and secure.

and here is the final flush out of chart // CHART_Branding

digital site maps //

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