i graciously got to be a part of a second window display during my anthropologie internship. with this display i was able to be involved in initial inspiration for the hot air balloon concept, all the way to the final product. it was a great learning experience with a thoughtful group of people. thank you so much to yuli and chris for pushing my thought process and pushing the narrative. i loved my time so much that once i graduate i have a feeling i might take on the challenge of searching for an anthro display coordinator position.
and lastly for my third interview for my internship i asked cara, a fellow intern from the summer, about her experiences.
1 as a child what did you want to be when you grew up? I always wanted to be an “artist”, even though I really didn’t know what that meant, I just knew I enjoyed all sorts of art-type-things.
2 college, major I graduated from the University of Kansas with a BFA in Design and an Emphasis in Illustration.
3 are you currently in a position that while in college, you thought you would end up in? Ha, not at all! I never thought I’d go into or enjoy advertising, or that I’d even be accepting into advertising. I thought I’d go somewhere more warm fuzzy like Hallmark.
4 if you weren’t a designer/illustrator, what would you be? That would be sad. Maybe something with books, like an editor or publisher. Or a museum curator. Or an international travel and food critic/journalist – that’d be awesome.
5 job experience Not a whole lot design-wise, admittedly. I’ve worked in libraries for years; then as a designer for KU’s paper’s advertising department which was half legit half not depending on the day, although I worked with a bunch of real businesses. I’ve also done a small handful of freelance projects.
6 how was the transition from interning to being a full time employee? Very little changed actually. Over a weekend I was just paid a little more and got benefits. I continued the work I’d been doing as an intern and slowly picked up a busier workload.
7 any additional responsibilities given to you? I was slowly assigned an increasingly larger workload, which was nice. As I’ve gone on I’ve picked up more clients and get pulled into more side projects – often when the in-house illustrator is busy I’ll get a random variety of illustration projects, so that’s really nice.
8 how long have you been in this position? Since mid-August, so just about 4 months full time.
9 what are some key skills needed to be successful in your position? Design skills are certainly at the forefront, but also: a variety of computer skills, organization, good communication, time management, that kind of thing.
10 how do you manage to stay organized? I try to keep up on my own calendar, and I’ll make post-it note checklists when things get really hectic.
11 what do you find most rewarding? Right now working with others to see an idea start from scratch and grow into a full-fledged, actual real-life, out in the world thing is pretty neat.
12 what are some struggles? When those same ideas get shot down, or, worse still, get whittled away at (due to a client’s budget, design conservativeness, or simply disinclination to understand the idea) until they’re a shell of their original potential. That sucks, and I lose enthusiasm to even work on that project then.
13 what about Barkley convinced you to work there? When I was doing work that I found interesting and it wasn’t at all what I’d expected to do at an advertising agency. I also enjoyed the people I was working with and the environment. Also I needed a job.
14 favorite and least favorite thing about what you do I love that I just go to work and make stuff all day, and they pay me to do it. I don’t love that I don’t have a lot of say in the work that I am assigned – they’re great about trying to give me clients I fit with, but if we lose that client then I’ve got to try to fit with another group.
15 where do you find inspiration I look at other design and illustration work I like, and I use Pinterest a lot. If I’m really stuck or really researching hard I’ll go a little more broad and just flip through books of general design or art and see if anything jogs a thought.
16 any advice about entering advertising Hmmm, I don’t feel like I’ve been there long enough to give any real advice. But maybe: go to a place where you know you’ll like the clients and the people you’ll be working with. Size wise I think it was a really good thing I started at a bigger place, but I know someday I’ll be happier somewhere smaller and more design-boutique-y; so maybe just have an idea of the culture you’d be best fit for.
17 advice about surviving the rest of college Print stuff early! Learn how to do a website and do it early! I wish I’d interned more places as well and I wish I’d taken (or could take now) some more specialty classes. And just have fun, and try to remain calm. I know I had all sorts of late nights and deadline freakouts but I could barely remember them a week later and certainly can’t remember them now, soooo enjoy the things you will remember *cue sappy music*
for my second interview required for credit for my internship i sat down with stephanie moore, the district visual manager at anthro.
1 education started in skincare/makeup—regrets not finishing or going back. mostly on the job training throughout the years.
2 what did you want to be when you “grew up” something with theater/broadway, did theater in high school
3 job experience, how’d you get here experience early on with buying, started at 16 with buckle. moved to working at the buying office at 19. built a career. became an apparel manager with anthro 12 years ago. started with 29 stores now 200, went to openings of stores such as the one in london. be willing to start at a company you want to be with and work your way up, get in no matter what it is. be flexible and build connections.
4 describe your role, typical day/week senior district manager, 9 stores across six states.
monday, office reports and planning the week, touching base with stores and planning their week.
tuesday, touch bases aka 9 hours of phone calls.
wednesday & thursday, in stores and traveling every other week. hq about 2-3 times a year. training new district managers.
friday, office time with more conference calls and planning.
5 how long have you been in this position district manager about 3.5-4 years, started in great lakes. this past year took on title of senior.
6 what are some key skills needed, how do you stay organized communication, flexibility, multitasking, time management, organization, optimism, avid motivator, teacher, facilitator, “wedding planner.” folders in outlook of stores/season/person, notebook with every hour planned out.
7 what do you find most rewarding recognizing someone’s potential and getting them to recognize it and getting them to be the best they can be. seeing them go through the challenges but succeeding with their talents.
8 some struggles never enough time. having to teach and rely on them to take it in, have to learn on their own and then not seeing what you expected. not being able to do it for them. visual things are very subjective, making it about the objectivity, what is successful and looks good and not just something you like personally.
9 what drew you to anthro shopped at anthro before, felt like home. no question, i had to be a part of this. at the time relocatable, first applied at the home office but there was new construction so took that opportunity.
10 favorite thing about position the people; specific set of traits, hire people who aren’t willing to settle.
11 least favorite thing airplanes and living out of a suitcase.
12 where do you find inspiration artists houses and studios, traveling internationally (polland, germany, netherlands), instagram, kinfolk magazine, elle decor
13 last bits of advice degree. don’t stop. pursue whatever you want to pursue. when you get older you get more scared to change. live it up. don’t stop learning.
in part in receiving credit for my anthro internship, it is required to conduct three interviews. for the first interview i reached out to sevenly [which everyone should go check out], and i received such a gracious response back as you will read below. and also the opportunity to work on a personal marketing project with austin, the strategic relationships coordinator, the one who willingly answered my questions! a thanksgiving break assignment.
What was the process of discovering the great concept of one design, one charity, one week? How did Sevenly finally take shape from coming up with the idea to putting it into motion [time frame, resources]? “Sitting in my office after an 8 hour discussion on the topic of fighting poverty I realized… the problem is not the millions of people who go in need everyday, It’s the billions of people who watch it happen and do nothing about it.
“We are the problem! I yelled to my friend Aaron. It’s us! Not them. How can we fix us?” -Co-Founder, Dale Partridge, 2010
In January 2011, two young entrepreneurs left their six figure ventures to chase a calling they believed could change the world. Dale Partridge, a 25 year old serial entrepreneur known for innovative branding, and Aaron Chavez, age 19, known as one of the top social media gurus in the country, got together to develop a model, they hoped, would re-teach a generation that people matter. “We were tired of people not caring about the hungry, sick, enslaved, and forgotten” said, Aaron.
With this, the two entrepreneurs broke down the world’s greatest problems into seven causes. Hunger, Water, Slavery, Aid, Disaster, Medical, and Poverty. Their focus was to create a simple model that allowed everyone to give. “We figured, if we can help people give, we could get them to care” said, Dale.
Wrapped around the number seven, they decided to call the organization Sevenly. The model works like this:
*Every seven days they would partner with a new charity affecting one of the seven causes
*They would release a new, limited edition awareness tee, specifically for that cause
*Over those seven days, for every product sold, they would give $7 to that week’s charity. (exe: 1000 tees = $7000 given)
Next, we go over art phrasing, this is done by our creative team along with the help of our charity department to ensure consistency with what the charity would like to do. The next step is to create an art brief, sketches and ideas for the weeks campaign’s designs. Next, the shirt designs get sent out to get samples in all the different cuts we plan on having go live with the campaign which we then use for a photo shoot. From there, our marketing team jumps into action, working with creative to develop content for the week’s upcoming content for social media, email, and web. At this point we are usually about a week out and start building the campaign with the products, finalizing what vendor products will go live along with the limited edition campaign tees. Then we update the site on the back end and are ready to launch the upcoming Monday at 10am.
How do you find/get in contact/decide on the charities each week? We have a contact form on our site where charities can apply and turn in their application. We review these applications (it’s a very competitive process) and see where we can find a time in the year for a week to team up with them. We base this on a lot of factors! Refer to the charity application on our website for more information.
on november 1st anthro had a workshop! for the beginning of my internship i was in charge of creating and gathering all the materials needed, which included mock ups for the step by step process, table top holiday inspiration, take home instructions, and even picking out the flowers and treats. i was able to attend for the second half and took a bunch of photos and also got to teach the ladies how to make a bottle cap ornament. everything went smoothly and everyone seemed to have a great time making countless ornaments.
well i have completed my orientation for anthropologie, and am on my way to enjoying my experience as being their visual display intern. i can’t really go into much detail about what i’m doing everyday, gotta leave that surprise element for the big reveal. over the rest of the semester i will be assisting in making the elements that will be the holiday display. so getting down and dirty, planning, painting, measuring and constructing. i am extremely excited to get busy working on the projects they have planned out for me to work on. the methodology of anthropologie is inspiring all on its own, i can’t wait to be enveloped into their thought process and design procedures as a retail store. i feel like i’m really going to have a great time over the next couple of months. it’ll be a nice break from working on the computer all the time, a nice breather into a different realm of design.